ABOUT K&R COMMUNICATIONS
PRODUCING EXCELLENCE AT EVERY TURN™
A WEALTH OF EXPERIENCE
We begin with the end in mind.
Creating for small businesses, nonprofits and churches.
OUR DEVELOPMENT PROCESS
Our logic is simple: research, plan, communicate and evaluate.
First, we seek to understand your objectives; then, we research your target audience and how they gain knowledge of and receive information about your company and its products/services. We identify the demographics of your brand and the type of messaging which your audience relates. We use this information to produce effective communications tactics for your brand.
PLANNING & COMMUNICATIONS
During the planning phase, our team brainstorms, along with your assistance, how to effectively reach your target audience based on the data gathered in phase one.
During the communications phase, we put the tactics into play. This is the most visible phase of the process. Within this phase, the research and planning produce the strategy that we use to reach your target audience with your company's message.